You are here:

Beauty with a Purpose

Vinaora Nivo Slider 3.xVinaora Nivo Slider 3.xVinaora Nivo Slider 3.xVinaora Nivo Slider 3.xVinaora Nivo Slider 3.xVinaora Nivo Slider 3.x


A 25 year old professional synchronized swimmer and student of legal principle was crowned as Miss World Macau 2012 on 03 June 2012.

Winnie has been lending her support to various charitable organizations since she was 15 years old, so Miss World Macau is for her a great opportunity to further promote her works.

As part of her Beauty With A Purpose efforts, Miss World Macau Winnie Sin has been working tirelessly in support of regional charity works which aim to aid disadvantaged children and people with learning disabilities by means of fundraising, voluntary work and communication with local media and authorities raising awareness and support from various sources.

Her main focus has been on people, particularly children, with Autism. Macau is a very fortunate place in that it does not suffer from a lot of poverty. But unfortunately the cases of Autism have increased dramatically, not only in Macau but also all over the world.


Since her coronation, Winnie Sin has been working closely with the Neighbourhood Advice-Action Council (NAAC), a non-profit organization in Macau, HK & China. Established in 1968 as a registered non-profit organization, there are in total 9 departments with more than 90 service units which cover a wide range of services including Elderly, Rehabilitation, Children and Family, Community, Youth, Mainland, Medical, Education, and Social Enterprise as well.

NAAC has in total 10 Autism Children Homes in Macau, HK and China. Starting from mid June, Winnie Sin, Miss World Macau 2012 has been visiting different homes and working as a voluntary English teacher on a regular basis.




Miss World Macau 2012, Winnie Sin :

"Since I was 15 years old, I already started to work as a volunteer regularly. Being chosen as Miss World Macau 2012, it really allows me to extend my voluntary works network. Thanks NAAC for offering me such a precious opportunity to help out the Autism Children. Children are our future, with our love and courage, they are going to have a brighter future. I do hope my successor will no matter what continue this meaningful and wonderful legacy".

Leung Wai Sum, Student of NAAC :


"I appreciate NAAC for giving me such a warm place to hang out. I met so many good friends here and I treat them as my lifetime buddies. I also enjoy very much spending time with Winnie every week as she is a very friendly & caring girl and very funny to talk to. I wish her the very best of luck in the coming Miss World Pageant".

Kwok Wai Hong, English Teacher of NAAC :


"I have been working for NAAC for 5 years already and I’d like to say this is the best “5 years” that I have ever have had in my entire life. NAAC makes me to look at our lives positively and realizes that love is such a many splendid thing. I am so proud of  working for such an organization. Winnie Sin, Miss World Macau 2012, she is such a fabulous girl to work with. She is always so dedicated and being so sincere to everyone. That’s the attitude that everyone should really have. I hope to work with her continuously".

Other Works

Other than regular voluntary works, Miss World Macau has also participated in many other activities organized by NAAC. Such as the Dragon Boat Festival, the Lion Dance Performance and a Band Show etc. All activities have generated extensive media coverage.


Other media coverage generated from the various activities


Special Features

Each week, BWP will present a new in-depth report on one of the many charity projects worldwide that has benefitted from the work of Julia Morley and the support of Beauty with a Purpose. Keep watching this space for more details on these special features.

Julia Morley



Read the Full Article

Popular Article

Latest articles